SEO plays important role in ranking your website. By following proper on page SEO, you can rank your blog much better. With the proper search engine optimization, it is easy for the search engines to know about your website. After you create a blog, you need to follow SEO for good results.
By using proper keywords, meta tags, image attributions etc. you can optimize your website well.
There are two ways to optimize your website to rank better in search results. They are,
On Page SEO
Off Page SEO
In this article we are going discuss about On page SEO.
What is On Page SEO ?
On Page SEO refers to following proper page optimization techniques on your post. By following proper on page search engine optimization, your website will become more user friendly and users tend to return to the website.
It will also improve the time the users stay on your web page. This is also one of the important factor to rank the website in search results. You can improve the on page SEO of website with the usage of proper keywords, meta tags, sufiicient amount of content on your webpage.
Here are some important steps to be followed for better On page SEO
These Steps of On Page SEO will help you to optimize your website, so that the website has the best chances to rank in search results.
Use of proper Keywords
Use the proper keywords in you post. Read all your post and choose a keyword in such a way that it will reflect the aim of the blog post. It is important to specify that what the webpage is about. If it is not clear on which your webpage concentrates, then the search engine and users will not be able to find out the main aim of the webpage. Always focus on one topic in blog post, instead of covering different topics. With these one will get clarity about the webpage content.
URL and Title of the Blog post
Always include a primary keyword of the webpage in the page title. Try to make your page title is more attractive to the users. Because if the title of your webpage is more attractive, there is more possibility to get clicks. If you use primary keyword in the page title, then the user get brief clarity about the information which he is going to get.
Also make sure to your URL is as per proper On page SEO practice. The URL of your webpage tille also an important factor in ranking your website.
The proper URL format is : //www.domain.com/page title/
You can choose this page title format from your wordpress dashboard. Go to settings and head over to permalinks section. There you can choose the title format of your webpage.
Also ensure that your title is under 70 characters, each title should be unique and also strings are seperated properly.
Write Sufficient Content
Always write sufficient content on your blog post. If content on your webpage is not enough, then the search engine will treat is as low quality post. Which is bad sign and it will also effect your domain ranking.
Write at least 500 words in a post. So the post will be ranked well. This also increases the amount of time the user will stay on your webpage which is a good factor in search engines point of view. Use your primary keyword few times in the blog post. Make sure keyword usage will not exceed recommended density. Otherwise it will be treated as keyword stuffing which is not a good sign.
The meta description is also an important factor for proper On page SEO. It appears below the page tilte in the search results. The meta descripion gives brief description about your bolg post. This will help the user to decide whether to click the link or not.
Use sufficient words in meta description and include the primary keyword. Give a brief description about your blog post and write it in attractive way. So the user will tend to click on the link.
Interlink your blog posts. When you are writing a blog post, try to interlink blog posts of same type. The interlinking of blog posts should be natural. With interlinking of blog posts, there are more chances that the user visit more pages on your website. This will also increase the time user will stay on your website. Interlinking will help you to rank website.
Use atleast one image in your blog post. Mention the image title and alt attribution for the image so that it is useful for rank your website. Always optimize your images by compressing them. An attractive image can make the user to visit your blog post. Images are very helpful in driving traffic to your website.
Always mention ‘Alt attribution’ for the images which is very hepful.
Use proper headings for your main headings, side headings and others. Use H1, H2, H3… heading tags to differenciate your content. Proper usage of of H1, H2,H3… will help you in on page optimization.
Use H2, H3 headings for seperating the different content of your bog post. Heading tags must be used as per the necessary, use them as per the need. Bold some of your content which is very helpful.
By following above mentioned on page SEO techniques, the ranking of any website will be increased. This on page SEO is fundamental tool for ranking your website.