Picking a correct domain name is the crucial thing for every blogger. Correct domain name helps your blog to grow quickly.
Domain name is the key element for a successful blog. It is the first impression of your website. As you all know first impression is the best impression for every business.
A good domain name makes positive impression of your website. So that users visit your website and also your website traffic increases.
Having a bad domain name results in reduction of traffic. If you don’t have enough traffic on your website then you won’t be able to build a successful blog.
Good website names also helps you in improving your SEO. Including keywords in your domain name increase chances of appearing in search engine results pages.
Having a unique domain name also builds your brand value in your niche. Choosing unique domain name helps reader to identify your website easily. Users can easily find your website among similar websites in your niche.
How To Choose Good Domain Name
There are few things to consider before choosing domain name for your blog. By considering these things you can pick correct domain name for your website.
Easy To Type
Your domain name must be easy to type. If you choose a domain name having complex words then people may not able to type your domain in search engines.
You can observe the domain name of the big companies like Google, Facebook, Twitter and other well known companies. They consist simple words and easy to type.
Your domain should be easy to type in the search engines. Easy domain name eliminate the struggles faced by the users in finding your website. They also feel comfortable while visiting your website.
Avoid shortcuts in your domain name because people do not use any shortcuts when they search for the information.
For example while chatting with our friends we use ‘vth’ instead of ‘with’ or some other shortcuts. But when it comes to blogging nobody use shortcuts when searching for information. So it is better to avoid shortcuts in your domain name.
Easy To Pronounce
Your domain should be easy to pronounce. This makes the users to remember your website easily.
When we want to buy clothes we look for branded shops or websites to buy clothes. Because those brands are easy to remember and pronounce.
The same logic applies to blogging. If users can able to remember your website then they frequently visit your website. This increase your website traffic and brand value of your website.
Today word of mouth is effective way to promote any business. We get recommendations from the people when we want to buy something. In those suggestions list one thing is common they are easy to pronounce and remember.
If you choose a domain name which is easy to spell then more people share your website with their friends and family. So that you get more traffic on your website with the help of word of mouth promotion.
Keep It Short
Shorter domain names are better when compared to long and complex domain names.
You domain name must be short and simple. A good domain name should be precise and consist simple words.
Short domain name are easy to remember and spell. If you have a long and complex domain name then there are chances of misspelling or mistyping your website.
If the user mistypes your website in the search engines then it results in loss of traffic. So keep it short and simple to avoid mistyping of your website.
Limit your domain name characters as much as possible. It is difficult to find shorter domain names as most of them already registered by some others. But you can find good domain name if you do proper research.
Target Your Area
If your business concentrated to particular area then including that area in your domain name is also a good option.
Usually people search for best businesses in a particular area. They use the type of service they want followed by area name.
Including particular area in your domain name helps your business to reach more number of people. Also people can easily identify your business in that particular area.
This criteria only applicable for the businesses which are limited to particular area. If you have a business which is not limited to an area then you can skip this criteria while choosing a domain name.
Brandable Domain name
Brandable domain names are always have the chances of driving more traffic to your website.
Generic domain names are used by many people. Choosing a generic domain name is not a good idea for bloggers. Users have to face struggles in finding your website among similar type websites.
A unique domain name builds your brand value in your niche. You can also avoid competition when you choose unique domain name.
Users can easily find your website with a brandable domain name. Also they can share your content with others. This helps you to drive more traffic to your website.
You can use new words in your domain name to create a good name for your website.
There are so many domain name generators available in the market. You can use them to generate a unique domain name for your website.
Having a unique and good domain name for your website helps you to build your brand value. Brand value helps to generate more traffic and to grow faster.
Avoid Numbers and Hyphens
Your domain name must be easy to pronounce and type. Including numbers and hyphens in domain name make it difficult to pronounce and type.
Also there is a chance of misunderstanding your domain name. If you have number in your domain name then people face difficulty in typing your domain name. They get confusion whether to type numeric number or number with alphabets.
Including hyphen name in domain name also not a good idea. People may forget the hyphen while searching your website. Also there is a chance of misplacement of hyphen while searching.
Above things prevent your website to appear in search engine results. So you may loss traffic from search engines.
You can also observe the names of popular websites like Google and Facebook. They dont have any number or hyphen in their domain name.
It is better to avoid number, hyphens and other symbols in your domain name. So that you can able to register proper domain name for your website.
Try to use keywords in your domain name. Usage of keywords related to your business helps your website to appear in the search results.
Keywords also improves SEO of your website. It is easy for the search engines to find your website for a relevant search.
If you have footwear business then using the term ‘footwear’ in your domain increases chances appearing in search engine result pages.
Check Domain History
Checking domain history is also crucial for choosing correct website name.
Most of the domain names available for registration are used by someone else in the past. Due to various reasons they are again available for registration.
There may be chance of ban on domain by google. If you purchase these kind of domain names then google adsense won’t approve your website. Hence you will not be able to monetize your website with google ads.
Also there are chances of copyright and trademark issues. Some big companies may use that domain. Copyright issues results to big penalties.
So before buying a domain name it is important to check the domain history. So that you can choose a good and risk free domain for your website.
Check Availability of Social Media Account Names
For every business it is important to have social media presence. Social media helps you to reach more number of people within short time.
Social media is great platform to promote your blog. With less efforts, time and money your content will reach to more number of people.
Every blogger or business should have their own social media accounts to promote their business. These social media accounts must be with same as your website. This helps people to easily find your website and share your content with people.
So before registering a domain name check for the availability of social media account names. This helps you to set up your social media accounts with same name as your website.
Register correct domain name extension
While choosing domain name it is also important to choose right domain name extension.
The .com domain extension is popular and best for any kind of websites. It is easy to remember .com domain names.
There are other kind of domain extensions like .org, .edu and .net etc.
If your business is limited to one particular country then you can register country level domain names.
Depending on your need choose domain name extension for your business. If you want popular and most used domain extension then go with .com domain names.
Your website name is like front door of your website. It plays important role in building a successful website.
With the help of above tips you can choose good domain name for your website.
You can also register domain names from Godaddy, Namecheap.